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What is customer acquisition strategy?
PPC

Everything You Ever Wanted To Know About Customer Acquisition

Oli Lynch | November 8 | 18 min read

How to claim a Google Ads refund for invalid traffic
PPC

How To Claim A Google Ads Refund For Invalid Clicks

Ilan Missulawin | October 5 | 7 min read

How to use Google Ads extensions
PPC

Google Ads Extensions: How To Choose & Use Them

Oli Lynch | September 8 | 12 min read

Ad impressions can be fraudulent, but how does that affect your campaigns?
PPC

Ad Impressions: What Are You Really Paying For?

Oli Lynch | August 5 | 8 min read

What is Google Ads Quality score and how can it help your PPC campaigns?
PPC

How To Improve Your Google Ads Quality Score

Zack Shipman | August 4 | 6 min read

Click fraud and ad fraud could be a problem for travel marketing as the tourism industry recovers
PPC

Time For A Vacation? Travel Marketing After Covid

Oli Lynch | July 21 | 6 min read

Understanding when to use SEO vs PPC is a key part of search engine marketing
PPC

SEO vs PPC: What’s the Difference?

Oli Lynch | June 28 | 9 min read

PPC tips for ecommerce and online business
PPC

9 Top PPC Tips and Strategies for 2022

Oli Lynch | May 17 | 14 min read

summer adwords
PPC

4 Tips To Optimize Your PPC Ad Campaigns For Summer

Ilan Missulawin | May 13 | 5 min read

Most Popular

Controversial ads can work, but they can also backfire
PPC

Do Controversial Ads Work? And How Can You Make Them? (with Examples)

Oli Lynch | March 23 | 11 min read

cost per mille is like using fireworks to get the attention of the crowd
PPC

How to Calculate Impressions Using CPM (Cost per Mille)

Oli Lynch | October 14 | 7 min read

Check out our click fraud and ad fraud statistics
PPC

The Ultimate Click Fraud Statistics 2022

Ilan Missulawin | March 10 | 6 min read

Controversial ads can work, but they can also backfire
PPC

Do Controversial Ads Work? And How Can You Make Them? (with...

11 min read

cost per mille is like using fireworks to get the attention of the crowd
PPC

How to Calculate Impressions Using CPM (Cost per Mille)

7 min read

Check out our click fraud and ad fraud statistics
PPC

The Ultimate Click Fraud Statistics 2022

6 min read